MK International Assistant Brand Manager

Position Type
Full-time
Category
Marketing
Shift
1st
Location : City
Idaho Falls
Location : State/Province
ID

Company Profile

"Enhancing the Lives of Those We Touch by Helping People Reach Their Goals"

For over 35 years, Melaleuca has taken this mission statement to heart. It is our guiding principle. Everything we accomplish is done with an eye toward promoting the physical, environmental, financial, and personal wellness of those around us. Our focus has always been on wellness. By innovating and selling effective, high-quality, natural, health-oriented products, we help people live more vibrant, healthier, and happier lives. When you walk through the doors at Melaleuca, you can feel it immediately. This is The Wellness Company. In our more than 30 years of operation, we have achieved consistent and profitable growth, with our revenues consistently exceeding $2+ billion dollars. We now have over 4,700 employees and offices in 12 countries. Melaleuca is positioned to grow even more rapidly in upcoming years.

Overview

The Associate Brand Manager supports the Brand Director in the development of the annual business strategy and marketing communications.  They will play a meaningful role in the delivery of brand P&L goals.  This individual will positively influence cross-functional partners to support innovation and brand building activities.  This role will contribute to the creative development of exciting new brands and marketing communications.

Responsibilities

Responsibilities

 

  • Organizes regular updates with International markets (conference calls, emails, weekly updates) and communicate key decisions and assignments
  • Communicates and coordinates with various departments (Marketing, Forecasting & Planning, Purchasing, R&D, and web marketing etc) to complete projects.
  • Assist in development, implementation and management of Country and Category Marketing Plans (including brand positioning, pricing, promotion and advertising) for new and existing products.
  • Helps in the implementation of Marketing Plans (including promotion and advertising) for new and existing products
  • Help with the Social Media engagement of the market (including promotion, giveaways, content creation, and brand positioning)
  • Develop a market strategy through data analysis, market needs, and company initiatives with the Market Web Site (including strategies for online engagement, brand positioning, promotions, website analytics, advertising, and overall customer journey satisfaction)
  • Coordinate monthly/weekly meetings with various departments
  • Assists the market with Product Project Plans and calendars for approved product concepts
  • Works with the market to create Product Project Plans for new products, restaged products and discontinued products.  Presents for review and approval.
  • Reviews and gets approval for annual forecasts & pricing.  
  • Reviews artwork for consistency of brand and product messaging and routes artwork for approval
  • Provides or helps develop messaging for products and product categories
  • Works with purchasing, R&D, and the international markets to complete product registration requirements
  • Manages and reduces potential scrap costs resulting from product, packaging and formula changes
  • Organizes and manages cross-functional project teams for assigned countries/categories for the following activities:  product development, consumer research, manufacturing, forecasting & purchasing, quality, inventory management, distribution, sales and marketing.

Qualifications

Qualifications

 

  • Two (2) or more years previous experience in Product Management or equivalent.
  • Bachelor's Degree in Marketing, Business, Communications, or equivalent.
  • Detailed work and organizational skills.
  • Ability to analyze problems and create solutions.
  • Ability to work independently and follow through on projects.
  • Ability to maintain confidentiality of sensitive areas.
  • Excellent written and verbal communication skills.
  • Ability to work under stress.
  • Strong creativity skills.
  • Ability to analyze data
  • Word processing and spreadsheet skills.
  • Skills with PowerBI and SQL, while not required, are strongly recommended
  • General business skills
  • Ability to perform the essential duties and responsibilities with efficiency and accuracy.
  • Sit with intermittent walking.
  • Manual dexterity for such duties as stapling, collating, sorting, filing, typing, writing, etc.
  • Communicate (hearing &speech) with individuals in person and by telephone in a tactful and courteous manner.
  • Visually read reports, computer screen, etc.
  • Good math skills (add, subtract, multiply, and divide).
  • Strong customer relation skills for conflict situations.

Just as important as your experience and skills will be the following characteristics and competencies:
 

  • Self-motivation and sense of ownership and accountability
  • Ability to analyze problems and create solutions
  • Ability to work independently and professionally
  • Good written and verbal communication skills
  • Detailed work and organizational skills
  • Ability to work under stress

Why Melaleuca

Melaleuca is one of the leading Health and Wellness companies in the world. We manufacture and distribute nutritional, pharmaceutical, personal care, facial care, home hygiene, and other wellness products and distribute them directly to the consumer through a full-service catalog and Internet shopping system. We carefully craft products used every day with the highest standards of safety, health, and wellness in mind.

 

This revolutionary system is changing the way hundreds of thousands of people shop by eliminating middlemen and reducing marketing and distribution costs. This enables the company to spend more on research and high-quality, ecologically-sensible ingredients, while maintaining reasonable prices.

 

Great culture - flexibility is a must in this position; you'll become a part of a fast-paced team dedicated to a feel-good lifestyle brand dedicated to changing lives. Like the rest of Melaleuca, we are proud to be part of a values-driven organization that treats employees with respect. Our employees and their families enjoy company parties and countless discounts around the community. We implement a very real open-door policy, and all employees are on a first name basis—it feels more like a family than a multi-national corporation.

 

Safe, uncrowded, affordable - nestled in the heart of beautiful Eastern Idaho, Idaho Falls is a prosperous and vibrant community, as well as the gateway to recreational paradise. This unique setting provides numerous opportunities for total wellness -- social, physical, financial, and emotional. If you love outdoor activities, this is the place for you, with the Snake River running right through town, the Rocky Mountains dominating the horizon, and Yellowstone less than a 2-hour drive away.

 

Excellent compensation - in addition to a competitive wage, we offer comprehensive benefits for our full-time employees that include all you would expect plus some remarkable surprises, such as a longevity bonus. Right here on-site, we provide a fitness center, free concierge service, and an employee restaurant.

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